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Earnings

iPhone 18 Pro Launch Draws Long Queues Across Indian Apple Stores

2 days ago · Lumic

Lumic
2 days ago
iPhone 18 Pro Launch Draws Long Queues Across Indian Apple Stores
KEY TAKEAWAYS
iPhone 18 Pro and Pro Max sales began in India at starting prices of ₹1.65 lakh
Buyers arrived hours early at Apple Stores in Delhi, Mumbai, Bengaluru and Noida
Strong launch demand highlights Apple’s continued premium brand appeal in India
LUMIC INSIGHT
• Strong launch demand could support Apple’s premium growth in India
Business Standard·2 days ago

Apple's latest iPhone 18 Pro and Pro Max have officially launched across India, with eager buyers queuing up for hours at Apple Stores in major cities like Delhi, Mumbai, and Bengaluru. The premium smartphones, starting at ₹1.65 lakh, have seen robust initial demand. This strong launch performance underscores Apple's enduring appeal within the premium smartphone segment of the Indian market. As an "Insights" piece, this story delves into how such high consumer spending on new tech products reflects broader trends in consumer behaviour and the growing purchasing power for high-end electronics. It also touches upon the potential positive impact on Apple's sales and its position in the fast-evolving India Tech Market. This event is significant for tracking consumer electronics trends and their influence on the broader business and market news landscape in India.

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